1. Business concept: Keeping ahead, Insisting on reality, Efficiency, and Quality

2. Management concept: People oriented, Science unified with striction

3. Quality concept: High standard, Accuracy management, zero-defect

4. Service concept: Customer focus, Exceed expectation of customer, Pursue  satisfaction of customer

5. Talents concept: Talents are basis of enterprise, Talents are foundation of profits

6. Development concept: provide best products and services to ensure the long-term business survival and development